Twitter News – Super Followers

Twitter Adds New Super Following Notification Options. Twitter has added new enhancements for its Super Following / Followers creator monetization tools, including a separate ‘Super Followers’ notification tab for creators, and a new way for subscribers to get specific alerts from the accounts that they’re paying to follow in the app. Twitter launched last week a new ‘Super Followers’…

How does NIKE do it?

With 54 million followers, @nike is the most popular Fortune 500 brand on Instagram. NIKE has five times more followers than the closest Fortune 500 company on Instagram! The 2nd most popular Fortune 500 company is @starbucks.  How does NIKE do it? Nike’s Instagram popularity is fueled by brand recognition and gorgeous content. The brand averages 469,842 interactions per Instagram photo, which…

Fountain of Inspiration

FIRST THERE WAS A SOCIAL MEDIA LIGHTHOUSE   I wrote in March 2014 about the importance of a Social Media Lighthouse (post is in Finnish). Shortly, a Social Media Lighthouse is a person or a brand, who shows you with great examples and blog posts, how to sail in the big ocean called Social Media.…